The 2 Key Criteria You Must Use to Measure Diversification

The 2 Key Criteria You Must Use to Measure Diversification



The 2 Key Criteria You Must Use to Measure Diversification

Use these two Measuring Sticks to Finally Achieve Real Diversification to Protect Yourself, Your family and Your Net Worth

As high net worth investors, we’re peppered with advice and recommended choices for “properly” diversifying our portfolios.

Almost without fail, this magic formula consists of a mix of stocks, bonds and cash. The more adventurous may go as far as recommending a real estate investment trust (REIT) or Master Limited Partnership (MLP).

Yet, ran an insightful article several months back entitled “The Top 5 Mistakes Made by High Net Worth Investors” (discussed in last month’s newsletter.)

Most telling was the #1 mistake on the list: Lack of Diversification.

It’s not surprising. While many of us like to think we’re diversified, we’re really not. Having a high net worth comes with privileges but also responsibilities. Protecting that security blanket we’ve worked so hard to achieve is one of those responsibilities. And while we owe it to ourselves, our family and our heirs, the process of properly diversifying is often approached haphazardly or incompletely – as is often prescribed by traditional investment “wisdom.”

Real diversification means investments that can potentially offer return regardless of what is happening to asset values, the economy or the world.

High net worth investors have both the means and the need to get diversified beyond what most common investors settle for. If you’re on the ball, you already have. If not, the following is a primer to get you up to speed on your choices to target both higher returns and protection of your assets.

Going Beyond the Traditional Model

Real Diversification is not always what your financial advisor tells you it is. You can spread your capital across as many “diversified stock sectors” as you wish. You’re still in stocks. You can buy as many kinds of bond funds as you want. You’re still in debt paper. A hit to the asset class is a big hit to you, regardless of how many different varieties you bought. A jolt to the economy or interest rates can suck the wind (and years) out of your entire net worth. If you question this wisdom, take a look at how many of your stocks or stock funds went up when the DOW took a nosedive in 2008.

Sophisticated investors seek and acquire alternative assets that go outside of this traditional model – that may not be dependent on economic conditions to yield a good return. But to be truly diversified, you’ll need to make sure the alternatives you select meet at least one and preferably both of the following criteria.

1. Diversification of Asset Class

The first step in gaining real diversification to not only protect but enhance your portfolio is this: Diversify into Alternative Asset Classes. Common advice among top wealth advisors is to have 15% to 40% of your assets in alternative asset classes. These could include but are not limited to:

  • Precious Metals (Pie chart showing 40% stocks, 30%
  • Commodities alternatives, 20% bonds, 10% cash)
  • Coins
  • Art
  • Antiques
  • Cars
  • Collectables
  • Et..

Diversification of asset class is an excellent first step in proper diversification. But done alone, buying these assets has one major flaw.

They ALL rely on asset appreciation.

You make money here one way. You buy it and the value has to go up. That works fine, as long as inflation and/or appreciation keep pace. But what if it doesn’t? Or worse yet, what if we enter into a deflationary period? Chances are, whether you’re holding property, coins or even a commodity fund, the value is headed lower. The strategy here is buy and hold…or as one of the wealthiest clients I ever had once told me “Buy and Hope.”

…the more sophisticated investor chooses alternatives that are both diversified in asset class and diversified in strategy.

There is nothing wrong with buying alternative asset classes and it is a good idea to gain some diversification.

But if you want real and total diversification, you’ll need to add one more step.

2. Diversification of Strategy

This means diversifying away from all buy and hold strategies in your portfolio and explore trading models that do not require underlying asset appreciation to make you money. Examples include:

  • Hedge Funds
  • Shorting stocks (General financial image here)
  • Selling Stock options
  • Selling Futures Options
  • Private Equity

Real diversification means investments that can potentially offer return regardless of what is happening to asset values, the economy or the world. It doesn’t mean they’ll perform all the time in every circumstance. But they can perform, sometimes very well, in environments where more traditional investments won’t. That feature can not only help protect your portfolio, it can help boost your overall return.

Thus, the more sophisticated investor chooses alternatives that are both diversified in asset class and diversified in strategy. Lets see how the above examples measure up to this criteria:

Hedge FundsMay or may not be diversified in strategy or asset class. A secret many investors don’t know is that many hedge fund managers are just stock pickers with a different title. Hedge funds can’t be ruled out but there is much due diligence that should be done in identifying strategy, asset classes traded, and the experience of the manager. They also have drawbacks such as lack of transparency and potential “lock up” times where your money cannot be withdrawn.

Shorting Stocks – Diversified in strategy but not in asset class. Does not meet both criteria.

Selling Stock Options – Good way to diversify strategy. But does not meet diversification of asset class requirement

Selling Commodities (Futures) Options – Meets both criteria of diversification of asset class and diversification of strategy. Requires certain degree of expertise.

Private Equity – Could potentially meet both criteria but depending on what is being funded, could be affected by same factors that affect stock prices. Requires substantial amount of expertise.

Of course, like traditional investments, both alternative investments and strategies offer their own set of unique risks that must also be evaluated before allocating capital. But those risks must also be weighed against the risk of having too many assets concentrated in too few classes or strategies.


In the current age of political division, geopolitical turmoil and economic uncertainty, proper diversification is critical when it comes to protecting and growing your wealth. Traditional models of what passes for diversification do not always best serve the interests of high net worth investors. Real diversification means building an “all weather” portfolio. Assets to collect in such a portfolio are ones that offer diversification of asset class or diversification of strategy. The ideal diversifier is one that can offer both.

Resource: To learn more about selecting properly diversified alternatives, watch Michael Gross’s full length video How to Get Real Diversification in your Portfolio: The 6 Alternative Investments You MUST Know About (available at


Michael Gross is Director of Market Research at in Tampa, Florida. He is co¬author of the book The Complete Guide to Option Selling 1st, 2nd and 3rd Editions (McGraw-Hill 2015).Click Here to Read Michael’s Bio

  1. Scott Wallace Says:
    May 10, 2017 at 11:51 pm

    Hi Michael, something I’ve been thinking about. When you diversify your portfolio, you will have a lot of different investments and strategies in play. Then throw in a lot of accounts that you are managing.

    How do you keep track of everything and manage it. It would be easy to get out of balance in a position or miss an adjustment. It is like trying to find a needle in a haystack.

    • Michael Gross Says:
      May 11, 2017 at 1:39 pm

      Dear Scott,

      Good question. First and foremost, all of our accounts are doing the same trades, same markets, same time. That streamlines most of it.

      Modern software takes care of the rest. We’re able to scan each and every account every day to make sure margin, positions and risk parameters are in line.


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